What is a primary feature that can be accessed through the Marriott Mobile app?

Accessing the mobile room key feature through the Marriott Mobile app is a significant convenience for guests. This feature allows users to bypass the traditional check-in process. Instead of waiting in line at the front desk, guests can use their smartphones to unlock their room doors directly. This not only enhances the efficiency of the check-in experience but also improves overall guest satisfaction by providing a seamless transition from arrival to accommodation.

The mobile room key functionality exemplifies Marriott's commitment to leveraging technology to streamline operations and enhance customer experience. It emphasizes ease of access and security, as guests need to authenticate their identity to use the app.

While options like booking multiple destinations or finding local restaurants provide valuable services, they do not offer the level of immediacy and operational efficiency that mobile key access delivers during a guest's stay. Similarly, creating travel itineraries is useful for planning but does not directly enhance the on-site experience as significantly as room key access does.