Which factor is least likely to influence a customer’s choice of hotel?

The presence of a swimming pool is least likely to influence a customer’s choice of hotel compared to the other factors listed. While amenities such as a swimming pool can enhance a guest's experience, they are often not a primary consideration when selecting a hotel. Many travelers prioritize essential factors that directly impact their stay's convenience and value.

Hotel brand recognition plays a significant role, as many customers prefer brands they trust and have had positive experiences with. Availability of a free breakfast is another crucial consideration for guests, especially those on business trips or families seeking value-added services. Proximity to local attractions is also highly influential, as guests often choose hotels based on ease of access to landmarks, dining, and entertainment that define their travel experience.

In contrast, the presence of a swimming pool may not be a deciding factor for all travelers, particularly those whose primary focus is on location, brand reputation, or practical amenities. For various types of travelers, especially business travelers or those on tight schedules, a swimming pool may not hold substantial importance compared to other aspects of their hotel stay.